[{"id":689459429721,"handle":"quick-order","title":"Quick Order","updated_at":"2026-02-01T13:13:53+01:00","body_html":null,"published_at":"2026-01-21T06:42:17+01:00","sort_order":"best-selling","template_suffix":"quick","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"}],"published_scope":"web"},{"id":631179313497,"handle":"rapala","title":"Rapala","updated_at":"2026-01-27T10:19:37+01:00","body_html":"\u003cp\u003e\u003cstrong\u003eRapala\u003c\/strong\u003e, based in Finland, is one of the most iconic and trusted brands in the fishing world, known for its high-quality lures, rods, reels, and accessories. Founded in 1936, Rapala gained worldwide recognition for its legendary **balsa wood lures**, which mimic the natural movement of prey fish. Over the decades, the brand has expanded its product line to cater to both freshwater and saltwater anglers, offering everything from hard baits and soft plastics to top-tier fishing tools and clothing.\u003c\/p\u003e\n\u003cp\u003eRapala is committed to innovation, craftsmanship, and performance, producing gear that helps anglers of all levels improve their success on the water. With a presence in over 140 countries, Rapala continues to lead the industry by combining tradition with modern technology. Whether you're fishing for bass, trout, pike, or saltwater species, Rapala's gear is designed to help you catch more fish and enjoy every moment on the water.\u003c\/p\u003e","published_at":"2024-10-13T14:33:52+02:00","sort_order":"alpha-asc","template_suffix":"rapala-collections","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"RAPALA"}],"published_scope":"global","image":{"created_at":"2024-10-13T14:33:50+02:00","alt":"Rapala logo in bold red font with a clean, minimalist design, emphasizing the brand's iconic presence in the fishing industry","width":500,"height":500,"src":"\/\/barracudashop.co.uk\/cdn\/shop\/collections\/Untitled_design_22_e240aea5-fd40-482f-97d1-3bb2aeb31d94.png?v=1735154365"}}]
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Two killers make a deadly combo. The Soft Olio Prerigged™ fuses the versatility of Rapala’s Soft Olio with the pulling power of the VMC® Mustache Jig Head and the pike-proof strength of the VMC® Pike Chain. When retrieved, the Soft Olio’s curly twin tails flutter enticingly, while the Mustache Jig Head increases the bait’s water displacement to grab the attention of large pikes. Each Soft Olio Prerigged™ comes color-matched for maximum appeal and armed with a super-sharp VMC® 7547 Hybrid treble hook for unyielding hook-sets. All pre-rigged and ready to go.
